“Collaborative Consumption” is used to describe an economic model based on sharing, swapping, bartering, trading or renting access to products as opposed from the mass production and over consuming. It has proven it by being picked as TIME’s top 10 most influential idea which can be changed the world. That could be peer to peer marketplaces such as social lending, peer-to-peer travel and car sharing. Collaborative Consumption is disrupting outdated modes of business and reinventing not just what people consume but how they consume it.
Interpersonal exchange services are already used by online content providers but that offline interpersonal exchange services for house, car, book. clothes were only accepted when large online vendor company brokered a deal. However, nowadays the deal is possible based on is spreading due to the recent advance in IT especially social network services.
Minsoung received Chicago MBA and worked at Disney, Sony, and Microsoft. As Chief Entertainment Officer, Minsoung is responsible for various entertainment activities. He dreams about traveling around the world in leisure.
BM received Chicago MBA and has worked as a management consultant for more than 10 years. His work style was ‘super dry’ before joining BnBHero. BM thanks to BnBHero as it makes him dream.
After getting his doctorate in UC Berkeley, Duke worked at BCG and LG before joining BnBhero as a CTO. He is responsible for brewing coffee in the office as well as developing Internet services for BnBHero.
YoonChe is responsible for sales and marking for BnBHero. He had been at Sony Korea prior to joining BnBHero. He studied media in Southern Illinois University and Sungkyunkwan University.
'Fun Life!' has been a keyword in his life and working in Singapore. After 18 years experience including Samsung and Nokia, Yongsoon is heading global Marketing at BnBHero. He got MA/BA degree from Yonsei University.
Estaban is Latin at heart. It didn't take long in this stay at El Salvador to find his love of life and get married to her. He is charge of website development at BnBHero. He loves all things outside work.
Sori is resourceful and vibrant (certainly the prettiest in the office!). She is multi-faceted person with strong talents in marketing. She is in charge of making friends with customers.
Currently living in Seoul, Jaepal was born in Singapore. His main job is to inspect and lick visitors. Jaepal comes to work at 9AM and usually leaves the office late. This makes him very tired and sleepy when he gets home.
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